The Chicken or the egg?
Sketching as brainstorm tool, storyboarding, concept visualization and concept development belong to the most powerful tools a professional artist can offer. Especially if you have the talent, skills and experience that Robert has. Any company, organization, project or business will benefit from it. It's probably the most underestimated tool in the World of Communication.
Visionalizing: a picture tells more than a thousands words.
Robert has introduced an exclusive new pitch tool he calls visionalizing. The word is a combination of vision and visualizing. What visonalizing does, is simple: making your ideas visible, so you can talk about it and share them. It can help projects to get funded, by bluntly sketching the concept.
Let’s give a bold example of the effectivity of visionalizing: What it stands for and what it can mean for you.
Say, you have a exiting plan for a modern educational institution. But you still have to convince and persuade potential funders/investors to step in and make it happen. How are you going to bring your concept on the radar of your partners? With big portly words, more calculations, another yellow sticky note session? If that's your intention: well never, ever forget that human beings are emotional and visual orientated creatures.
Human beings listen to 400 year old aria's, they drive royal blue BMW's and wear impossible high heels at cocktail parties. Why? Because life is unbearable without emotions and dreams. It's our ultimate driver. So never try to sell a concept without emotion, never introduce a new product with facts.
We all know that a picture tells more than a thousands words. So why exclude the most powerful sales tool available?
Visionalizing your idea, in order to persuade your potential investor to step into your project is precisely Roberts ballgame! Robert always says: "If the opportunity is there,..give me your city and I'll sketch her face in an evening..."
Art as the ultimate money making tool.
Keep in mind that, with consulting Robert to sketch and pre-design your idea you will not only pay a very talented illustrator dude for an astonishing sketch, but you'll also consult an art Director/creative director with 25 years of advertising experience. Not only he makes the artwork, he also knows how to sell your project.